Concept project
NIGHTSHIFT
Personal audio · Product launch
Consumer technology
MAKE THE PRODUCT CLICK.
People comparing useful technology and imagining how it fits into their lives.
10 ORIGINAL CONCEPT EXPLORATIONSTHE CATEGORY CHALLENGE
A REASON TO LOOK AGAIN.
Feature-heavy messaging makes the human value of a product difficult to see.
OUR CREATIVE APPROACH
FIND THE HUMAN ANGLE.
Start with a recognisable use moment. Make the object distinctive and explain the relevant benefit without inventing specifications.
Explore projects
10 concept projects / All / Consumer technology
1—10
Concept project
CLICK FIELD
Consumer technology · Launch campaign
Concept project
LUMEN DESK
Consumer technology · Digital direction
Concept project
POCKET SIGNAL
Consumer technology · Visual identity
Concept project
MONO LINK
Consumer technology · Social series
Concept project
FRAME RATE
Consumer technology · Editorial campaign
Concept project
TAP THEORY
Consumer technology · Outdoor concept
Concept project
SOFT CIRCUIT
Consumer technology · Launch experience
Concept project
LOOP DEVICE
Consumer technology · Packaging direction
Concept project
PIXEL HABIT
Consumer technology · Awareness campaign